Hackfort Answers "Why Boise?" (Video)
by Lindsay Woychick Hackfort 2014 brought Boise’s local technologically gifted together for a three-day series of panels, demos, presentations and workshops centered on growing technology in the...
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Christina Lenkowski A Memorial Inscription’s Grim Origins: I find this article fascinating as I, someone with a degree in writing and having studied volumes of literature, would not have ever thought...
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Justin Nyquist Using a gun to help burn victims’ recovery: This is so cool! I have never heard of this, even though this video was posted a few years ago. With revolutionary devices and techniques, I...
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Justin Nyquist Dog chosen for jury duty: This is a hilarious story out of New Jersey. I can imagine my dog getting a piece of mail from the county, though she would be a horrible juror. KFC is selling...
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Boston Strong
By Amanda Watson On this day a year ago a dear friend of mine was running in her first ever Boston Marathon. I watched race coverage alone from a hotel room in Idaho and celebrated with every race...
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Christina Lenkowski Brewery Boom: How it’s Affecting Idaho’s Economy: I’m not the beer drinker in my household—I’m more of a wine gal—but I can appreciate when an industry is growing. Even more...
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Lindsay Woychick The One Cover Letter Mistake College Grads Make: As a recent college grad myself, I’m still intrigued by the art of cover letter writing. Rather than muddying the letter up with weak...
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Amanda Watson Paula Deen Declares She’s ‘Back In The Saddle,’ Planning Comeback After Racial Slur Controversy: You don’t have to be an expert to know that riding a man across a stage does not exactly...
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Tracy Bresina Journey of Octopus Discovery Reveals Them to Be Playful, Curious, Smart: Who knew that an octopus has better designed eyes than we do and can change color up to 177 times each hour? Find...
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411 in the 208
By Christina Lenkowski As promised, here’s a roundup of events happening in the next few weeks—come out, show some love and support your community! July 24: Ever been to a Business After Hours event...
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Marketing & Malcontents: Can Reddit Help Your Business?
Whether you work in marketing, tech or the public sector, you should be on reddit. Reddit is one of the largest online communities to date. In May 2015, reddit had 172,710,261 unique visitors hailing...
View Article4 Reasons to Engage Your Audience in a Snap
Social media has never been Vegas. That moment you’d rather forget? Documented on a permanent timeline on the most used and visible channels. So when a new social platform removed permanence from the...
View ArticleWhat’s Trending: Uber, Subway & Internet end times
Each week, with a little help from our BuzzSumo feed, we track the most timely and trending stories dominating online conversations and shaping the future of communication. This week, Uber somehow...
View ArticleWhat’s Trending: Why You Share, Going Visual & the McWhopper
It's been a challenging week for news watching, so we've focused on what's trending in the sphere of communication. So that means infographics, McWhoppers and the science behind why people share...
View ArticleWhat Would You Say You Do Here?
Beyond wanting to be Indiana Jones when I grew up, all I wanted was a James Bond car with the full arsenal and ejector seat. The closest I've come is driving the same damn car as the lead character in...
View ArticleWhat’s Trending: Redditorials, Twitter Moments & Facebook Gets Emojified
Theme of the week? New ventures and some overdue changes on platforms spanning Facebook to Twitter and Medium to Reddit… Facebook Goes Beyond Like With Reactions: Testing Love, Haha, Yay, Wow, Sad...
View ArticleWhat’s the Future of Communications? A Trifecta to Remember
As I put on my future-focus lens for our annual Red Sky Summit (an event bringing clients, partners and peers together to inform, improve and inspire) earlier this month, several key themes emerged....
View ArticlePartner Perspectives: Twiss + Martin Creative Marketing
Red Sky is fortunate to partner with some of the most brilliant, creative minds in Boise. Partner Perspectives is a regular feature highlighting our partners’ observations on the ever-evolving world of...
View ArticleWhat’s Trending: MSFT + Apple= Peace, Brandalism & Defining the Next Generation
Microsoft Makes Peace With Apple in a Holiday Stunt That’s Surprisingly Sweet Unlike the Burger King peace offering to McDonald’s earlier this year, this piece is surprisingly more heartfelt… something...
View ArticleWhat’s Trending: Bowie’s Last Gift, Disney Capitulates & the Murky Future of...
David Bowie Allowed His Art to Deliver a Final Message There is little debate about the wide-ranging influence of Bowie as the tributes poured in, nor his relentlessness at redefining art, music and...
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